Hey Folks, Navjot Singh here and thanks for stopping by to check out my Marketing Secrets Black Book Review. For those who don’t know, I never review a product unless I actually get it first, go through it, use it, and pretty much make sure it delivers what it promises.
Running a solid business is extremely hard, regardless of how proficient you are in the industry. It is never that easy to produce something and make money out of it. You would have to do several strategies in order to start earning your very first profit. And of course, these strategies are quite difficult to execute.
That being said, even if you know how to execute some of these strategies properly, will it be enough to run your business, particularly your online marketing business? Surely, using a single strategy might work for the time being, but the times are constantly changing, which is why it is imperative to learn more than one strategy to keep your business from running stale.
Fortunately for us, there are a lot of training courses that are available online that teaches solid strategies that are proven by experts. Not only that, some eBooks detail the specifics of a strategy and help you apply it on your business model almost immediately.
In this article, I will not be reviewing a training course. In fact, I will be doing a book review on a particular eBook that offers tons of marketing secrets and strategies.
And that book is titled, Marketing Secrets Black Book.
This eBook is under the ClickFunnels company name, and it was written by the co-founder, which is Russel Brunson, an extremely famous internet marketer.
Keep in mind that this review will be unbiased. I will be talking about its good sides as well as its bad sides consecutively. That way, you will get an honest insight into what Marketing Secrets Black Book really is.
What is Marketing Secrets Black Book?
AS I have mentioned before, Marketing Secrets Black Book is yet another internet marketing guide that is written by Russel Brunson. It is what the title suggests; a book that explains in detail all the known yet proven internet marketing secrets and strategies that Russell Brunson uses for his business.
Some may think that the title of the book is just for show and it is purely for aesthetic purposes. Well, for some books, that is probably true, but the Marketing Secrets Black Book is definitely not one of those pretentious books. It actually runs you through every single secret that you may not have known throughout your internet marketing career.
And not only will you be able to learn all of them, but you will also be guided on how to take advantage of these secrets and apply each strategy successfully. It will surely be beneficial to your business once you have done everything included in the book correctly.
But do not worry, the legitimacy of the information in the Marketing Secrets Black Book is 100% true. One of the primary reasons is because of the author himself, Russell Brunson. As I have mentioned before he is the co-founder of ClickFunnels, which is a very famous internet marketing software across the internet. If you have not yet stumbled upon a single ClickFunnels-related product review, you are bound to find one if you keep on researching an internet marketing product.
In fact, if you want to learn more about ClickFunnels, you can go through my product review of ClickFunnels where I provide unbiased and honest insights on the whole totality of the brand. Have a gander at it if you want.
What is ClickFunnels and Who is Russel Brunson?
ClickFunnels is a funnel building software that removes the burden of selling, delivering, and building lists online. It has a wide set of tools that makes it easier for marketers to set up their own online store.
ClickFunnels is basically an all in one digital marketing program that offers a comprehensive set of tools in its packages.
Russell Brunson founded ClickFunnels in hopes of changing the lives of online entrepreneurs. He is a renowned internet marketer who also created a whole bunch of software that is very useful for internet marketers. This is an essential tool that internet marketers frequently use to help generate a substantial amount of profit by acquiring high-quality leads that are sure to convert. Another thing you should know is that he is actually the reason why the concept of sales funnels became popular.
On another note, Russell wrote several books, aside from Marketing Secrets Black Book, and sold more than 200k copies in his career. It is an undeniable fact that he is extremely passionate about marketing ever since he was a child. Eventually, his efforts led him to become one of the most successful and prominent figures in the field of digital marketing.
What You Will Find Inside the Marketing Secrets Black Book?
The Marketing Secrets Black Book includes six chapters that focus on a general subject as well as the secrets behind the said topics. Do not worry, I will try my best to keep this as brief as possible and trust me, the contents are too extensive, and it would take a whole lot of time for you to read per chapter.
Chapter 1: Foundations
The Foundations chapter is basically an introduction to the whole book and more importantly, an introduction on the general aspect of marketing, including the primary rules and regulations that are apparent in the world of marketing.
Russell provides a very detailed explanation of how marketing works and how to create a solid foundation for a marketing business. He also stressed the importance of taking the time to solidify and make your foundation perfect from the very start of your internet marketing career. It may be common knowledge, but it is still nice that Russell still reminds everyone how a solid foundation will pave the way for a successful business model.
From this chapter onwards, it is very important that you should not skip a single chapter, let alone read in a different order. Each chapter is a prerequisite of the previous one in order to keep the flow of learning consistent and fresh. Believe it or not, once you tried to skip one chapter, you will surely find yourself in a tight spot and will have to read it all over again.
Chapter 2: Become an Expert
To put it simply, the title of the second chapter speaks for itself. Russell will teach you how to become an expert on marketing in a specific authority or niche. Of course, it will not be as easy as you may think, especially with the fact that Russell Brunson is teaching you himself. You will still struggle a bit, but Russell explains each step and strategy pretty clearly.
The information here is easy to digest, but it can be quite tricky to put into use. You will learn how to gain customers, serve them, build trust, and of course, create a network or connection with them.
In the world of internet marketing or marketing in general, it is essential to build a long-lasting trust between you and your customers to keep your flow of profits consistent at all times. This is basically how you and everyone else should run their businesses—through trust.
Chapter 3: Your Offers
As you may know, promotions or offers can help you drive traffic and generate conversions. It is probably the best way to create a solid audience that is sure to come back for more of your offers. But how does it actually work? Is it as easy as posting something online; be it a freebie or a product discount?
Well, luckily, Russell is actually an expert in this area and will help you create a high-performance offer to help boost your conversions tenfold. It can come in different ways like free items, coupons, product sale, free services, and so many more. The only problem is how to execute each offer properly.
In this chapter, Russell will teach you how to implement a solid strategy in creating an offer that your customers cannot refuse. You will know if you succeeded once you have noticed a significant surge in your sales and traffic.
Chapter 4: Funnels
This is where it gets more exciting. If you still have not yet realized it, Russell Brunson is an expert on sales funnels. In fact, he co-founded ClickFunnels for that sole reason.
A funnel is like a process or a map on converting your visitors into your audience who buys your products. It is a simple concept that really works once you learned the basics of creating a funnel. Much like everything else, it can be quite tricky getting the right funnel to work. That is why Russell discusses the basics as well as the essence of a funnel in an online business.
This chapter is rather a simple one, but it is jampacked with the necessary information regarding funnels. Plus, it is quite obvious that this chapter is a sales pitch for ClickFunnels. Although it does not require you to use ClickFunnels, you would still get the feeling that it pushes you to get ClickFunnels for your funnel-building needs.
Chapter 5: Sales
Aside from chapter 3 which focuses on offers, chapter 5 will also focus on promotional strategies that are directly inclined with sales. These sales strategies are highly essential in understanding your target audience and offer them a product that they will surely love. Not only that, but you will also have them subscribe to your newsletter so that they will keep track of all your products.
Russell will teach you how to spread the word across the internet about your product as well as to get your customers into recommending your store to other potential customers. This will help you save money since paid advertisement may not be your style of internet marketing.
Chapter 6: Mindset
Lastly, Russell will teach you the correct mindset to have when starting or running an online marketing business. Some would say that pure positivity will lead you to success, well, as much as I want to agree with that statement, it will still not necessarily boost your career. You would have to be sterner on your aspirations and maintain your composure once something goes wrong.
In the final chapter, Russell will tell you about his experiences and tells how a single strand of negativity can ruin your momentum and destroy your online business altogether. His experiences are undeniably true and very relatable per se.
Personally, I am not much of a mindset person, but maybe that is because everyone has different perceptions in life. But do not take my word for it because there are some people who might need a little push in the right direction, while others prefer to jump right in and see how it goes—and most definitely, I am the latter.
That said, I still believe that this is a solid chapter for everyone who is struggling in maintaining the right mindset in running an online business.
Marketing Secrets Binge Guide
Aside from the book itself, you will also receive the Marketing Secrets Binge Guide that has a total of 94 pages, and it is literally a part of the Black Book.
Not only that, this guide also contains all 467 podcasts that feature Russell’s marketing journey from $0 up to a hundred million dollars. If you want to binge-watch all of Russell’s podcasts (which is a real challenge, if I say so myself), then you should consider downloading them through iTunes and Stitcher.
Aside from that, you can also visit the Marketing Secrets blog, which details the podcasts as well. If you very much prefer reading, then I highly suggest visiting the Marketing Secrets blog.
Marketing Secrets Black Book Pricing
You may think that a 291-paged book will definitely worth more than $15, right?
Well, you are definitely wrong if you have thought of that because you can get the Marketing Secrets Black Book for absolutely zero cost. It literally provides no risk at all. You will not lose money, and you will definitely not waste your time reading it.
Everything about this book is highly valuable, but the fact that Russell worked hard on writing the book and offers it just for free gives you a lot of insight on who Russell Brunson really is. This is probably one of the reasons why I very much respect the guy. He is passionate, and overall a great guy to boot.
And of course, you can only get the book through a link that I have provided. You cannot get it anywhere else, so grab it while you still have the chance!
- Everything that is discussed in Marketing Secrets Black Book is highly valuable
- Russell Brunson based all of the chapters in his real-life experience
- There are 99 secrets included in the book that will help you boost your marketing career significantly
- The Marketing Secrets Black Book is written by an expert in marketing. In fact, Russell is one of the most famous internet marketers across the internet.
- You will not even spend a single penny
- It is also not a waste of time to read the book
- Some of these secrets may not suit your marketing needs all the time.
- The Funnels chapter is quite lackluster.
The Marketing Secrets Black Book is absolutely free; Therefore, I fail to see why people should not get it. It is a book written by a prominent internet marketer and is actually a co-founder of the biggest, or probably one of the biggest funnel-builder software to date.
Not only that, the information that it contains is highly-valuable, and you will surely learn a lot from each chapter.
Do not be fooled by the fact that it is offered for free, it may be true that most free programs are known to be very limited with what they offer. Well, Marketing Secrets Black Book is definitely not one of them.
If you want to learn consensus of internet marketing as well as the 99 secrets, then you should definitely think of grabbing your copy while it is being offered for free. Because honestly, I do not think that it will be up for quite a long time.
The fact that you are not wasting your time and money on this book makes it perfect for beginners as well as intermediate marketers who are struggling in their online businesses.
So, what did you think about the Marketing Secrets Black Book? Does it interest you? Let me know in the comments down below and do not forget to grab your own copy!
I hope you have enjoyed my Marketing Secrets Black Book Review. If you have any doubt or queries, please let me know in the comment box. I will be glad to assist you.